Dharamshala International Film Festival 2023

In 2023, we helped design the 12th edition of the Dharamshala International Film Festival. The DIFF team has made a name for themselves by curating some adventurous and eclectic independent films from across the world. They bring communities together by inviting industry creatives to host talks and workshops. In their ever-changing lineups, the reliable constant is Dharamshala itself - nestled amongst the Himalayas, threaded by rivers and surrounded by forests.

So the brief from the DIFF team was quite simple – honour the venue by looking at it through a new lens. And that’s what we did, abstracting the scene into a digital illustration. We ended up settling on a minimal colour palette to bring focus to the detailed linework. We split the artwork into a diptych, inverting the colour use in each image. This formed the base of the various collaterals we made for them, from banners to social media templates.