Identity design for a transcultural film festival in Freiburg, Germany
Freiburger Filmforum 2023
(Services)
(Services)
Branding
Branding
,
,
Editorial Design
Editorial Design
,
,
Video
Video
,
,
Sound
Sound
(Client)
(Client)
Freiburger Filmforum
Freiburger Filmforum
(Year)
(Year)
2023
2023
(Information)
(Information)
When the team behind Freiburger Filmforum (FIFO) returned to talk with us about the 2023 edition of the festival, we were super excited for two reasons. First, they’re a wonderful team to work and ideate with. Secondly, 2023 was set to be the first on-location edition of the festival after the pandemic. So a lot of our initial conversations revolved around ideas of community and connection.
Based on FIFO’s direction, rhizomes were a big point of inspiration for this year’s design. The decentralised and anti-hierarchical systems of connection and transfer were a distillation of everyone’s hopes for the festival.
Shoumik Biswas was our design lead on this project and their adaptation of the rhizome motif became the building block for the 2023 Fifo brand.
When the team behind Freiburger Filmforum (FIFO) returned to talk with us about the 2023 edition of the festival, we were super excited for two reasons. First, they’re a wonderful team to work and ideate with. Secondly, 2023 was set to be the first on-location edition of the festival after the pandemic. So a lot of our initial conversations revolved around ideas of community and connection.
Based on FIFO’s direction, rhizomes were a big point of inspiration for this year’s design. The decentralised and anti-hierarchical systems of connection and transfer were a distillation of everyone’s hopes for the festival.
Shoumik Biswas was our design lead on this project and their adaptation of the rhizome motif became the building block for the 2023 Fifo brand.
